Sports Broadcasting in India 2023: Everything you need to know about cricket, leagues and advertising

In India, cricket remains king with over 16,000 hours of live coverage shown in 2022, but other sports are also gaining ground. With the success of the Indian Premier League, franchise-based leagues have become more widespread, offering a greater variety of sports content. India's improved performance in international events has generated increased interest in sports overall, leading to growth in viewership. 

from IndiaTV Sports: Google News Feed https://ift.tt/I6fs4ud